PODCAST AUDIT & STRATEGY SESSION


Do you have a podcast that isn't growing the way you want it to?

 

There may be simple reason for that, but you aren't sure how to decipher what the problem is.


That's where a podcast audit comes in.



HOW IT WORKS


1. Send Us Podcast Episode

Send your most recent podcast episode or specific podcast episode of your choosing.


2. We Audit Your Podcast

We audit and evaluate every aspect of your podcast as indicated above


3. You Receive Podcast Report

You will receive a detailed emailed podcast report with suggestions for improvement.


AUDITS EVALUATE THE FOLLOWING:

Cover Art

Does it pop? Does it stand out in podcast directories?

Podcast Name

Is it short and concise? Does the name tell the listener exactly what the podcast is about?

Intro and Outro

Do you have them? Are you using copyrighted music? Are they too long?

Episode Titles

Are they enticing enough to get someone to click and listen? Are they phrased well?

Format

Is your podcast pieced together appropriately? Is it the right format for your topic?

Sound Quality

Are you using a mic and headphones? Is there echo? Is the noise reduced? What about the hum?

Production Value

Are the volumes leveled? Is it mixed and mastered?

Episode Graphics

Do you have them? Do they stand out? Are they clever, clickable titles?

Length

Are your episodes the right length? Too short? Too long?

Flow

Do your episodes flow? Is it pieced together and formatted well?

On Air Performance

Are you enjoyable, entertaining, relatable? Can listeners grow to know, like, and trust you?

Call-to-Actions (CTAs)

Do you have any? Where are they placed? Are they appropriate for your audience? How many?

Podcast Directory Discovery

Are you findable in Apple, Amazon, Google, Spotify, Overcast, Castbox, Podcast Addict, Castro, Player FM, Stitcher, Pocket Casts, Podchaser, Podcast Index, Deezer, Gaana, JioSaavn, Radio Public, Tune In, YouTube, Breaker, iHeart Radio, Pandora, etc?

Podcast Website/Show Notes

Do you have a podcast website? Does it have show notes/transcripts? Reviews? Episode Player? 

Podcast Social Media Presence

Are you podcast episodes shared on Facebook, Twitter,Instagram, LinkedIn, Pinterest, YouTube, Tumblr, etc?